《The Art of Strategy: A Game Theorists Guide to Success in Business and Life》 – Avinash K. Dix
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- 《The Art of Strategy – A Game Theorists Guide to Success in Business and Life》
- 《妙趣横生博弈论:事业与人生的成功之道》
简介 Intro
<The Art of Strategy: A Game Theorist\’s Guide to Success in Business and Life>—— Avinash K. Dixit / Barry J. Nalebuff
The authors who brought you the bestseller in game theory, Thinking Strategically , now provide the long-awaited sequel. Game theory means rigorous strategic thinking. It\’s the art of anticipating your opponent\’s next moves, knowing full well that your rival is trying to do the same thing to you. Though parts of game theory involve simple common sense, much is counterintuitive, and it can only be mastered by developing a new way of seeing the world. Using a diverse array of rich case studies—from pop culture, TV, movies, sports, politics, and history—the authors show how nearly every business and personal interaction has a game-theory component to it. Are the winners of reality-TV contests instinctive game theorists? Do big-time investors see things that most people miss? What do great poker players know that you don\’t? Mastering game theory will make you more successful in business and life, and this lively book is the key to that mastery.
耶鲁大学教授Nalebuff和普林斯顿大学教授Dixit的这本着作,用许多活生生的例子,向没有经济学基础的读者展示了博弈论策略思维的道理。人生是一个永不停息的决策过程。从事什么样的工作,怎样打理一宗生意,该和谁结婚,怎样将孩子抚养成人,要不要竞争总裁的位置,都是这类决策的例子。你不是在一个真空的世界里做决定。相反,你身边全是和你一样的决策制定者。虽然冲突的成分很多,但是合作的因素也不少。本书将帮助你学会策略性地思考,在人生博弈中扩大赢面。
关键词:妙趣横生博弈论:事业与人生的成功之道;阿维纳什.迪克西特;贝利.奈勒波夫;
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读者评论 Readers\’ Comments
这就是为什么说人人都要学点博弈论
A very good strategy introsrcction
尽管学了多年博弈论,本书读来仍令人手不释卷。
算是看的第一本英文读物,耶鲁暑校博弈论教材
作者 Author
Avinash K. Dixit(阿维纳什 K. 迪克西特)
Avinash K. Dixit is John J.F. Sherrerd University Professor of Economics at Princeton University, where he offers his popular freshman course in game theory. He is among the world’s leading economists, having made fundamental contributions in several major fields, including Game Theory. He is world famous. He is the author of many books, including Thinking Strategically (Norton, 1991), Investment Under Uncertainty (Princeton UP, 1994), and The Art of Strategy (Norton, 2009).
麻省理工博士,现任普林斯顿大学经济学教授。他教授博弈论,同时研究国际贸易政策的策略行为,是当代最负盛名的经济学家之一。迪克西特曾获得普林斯顿大学经济系教学奖和冯•诺依曼奖,亦是计量经济学会、美国人文与科学院和英国研究院的院士,美国经济学会主席。除《妙趣横生博弈论》一书之外,他还另有8本着作,包括《策略博弈》(与苏珊•斯凯丝合着)、《国际贸易理论》(与维克托•诺曼合着)、《不确定性下的投资》(与罗伯特•平迪克合着)、《均衡增长理论》、《法律缺失与经济学:另类治理模式》。
Barry J. Nalebuff(巴里 J. 奈尔伯夫)
Barry J. Nalebuff is the Milton Steinbach Professor at the Yale School of Management. Nalebuff applies game theory to business strategy and is the co-founder of one of America\’s fastest-growing companies, Honest Tea.
牛津大学博士,现任耶鲁管理学院经济学和管理学教授。他教授有关策略、政治和决策的课程,经常为《华盛顿邮报》和《纽约时报》等拥有众多读者的报纸撰写关于博弈策略的文章。在学术研究之余,奈尔伯夫还拥有渊博的跨国企业咨询经验,是美国增长最快的一家公司Honest Tea的合伙创办人和董事长。他还曾就读于麻省理工学院,迪克西特是他当时的老师。除《妙趣横生博弈论》一书之外,他还着有《合作竞争》(与亚当•布兰登伯格合着),《为什么不?》(与艾恩•阿瑞斯合着)。
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